It took close to 60 hours to wrest Bombay back from terror. But it took barely 5 hours after that to circulate this SMS …
“The tragic events in Mumbai remind us how precious life is. We r with u always. SMS FG to 567678 for Total Insurance Solutions or claims if any. Future Generali”
Is it me or is it actually perverted that people take advantage of a tragedy of this scale to market themselves? In the first place, I find a total lack of professionalism to use SMS lingo in such corporate marketing, ala “We r with u always.”
I’m sure many of you have been bombarded with similar pitches for a virtual garage sale. For all I know, bullet proof vests, guns (machine or otherwise), grenades, will be hawked side-by-side with all sorts of insurances – life, property, hospital, general etc.
Somebody will make a video game; while someone will sell debris from the site online as mementos. Toy companies will make commando figurines and cellphone operators will make a killing from disgusting forwarded messages.
Facebook and Orkut will create patriotic/sympathy groups and bloggers will add their two-pence worth views. Some photographer will peddle his photos, while the media will do just about anything to get their TRPs.
Speaking of the media, it is amazing how they gain access to places where seemingly even the NSG and the marines can’t go. To get their ‘breaking news,’ they will broadcast any rumor that is doing the rounds. For a soundbite, they will shove their mikes into the faces of anyone who looks remotely, pardon the expression, terrorized.
And how can I forget … I am waiting for the beloved leaders of our country to shamelessly bellow their take on the horror. One party will fall all over itself blaming the other, while one will cry itself hoarse that this is a time for national unity.
National unity my a**. Those goddamn terrorists are more united than us, more fearless than us, more devoted to a cause than us. I give them that much.
Let’s take a leaf out of their book and learn from them the values of honesty, loyalty and sacrifice and use it for a better reason.